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"Thomas Clifford has made something useful here. This report will give you some really catchy, useful ideas.

It made me reconsider how I do what I do, so you might give it a look-see, too!" 

Chris Brogan, President, Human Business Works 

"Tom Clifford is by trade a filmmaker. For most of his life, he rarely wrote anything longer than a brief comment in the margin of a script. 

Now, though, he's producing tens of thousands of words a year, first as a Fast Company "Expert Blogger," and then as a writer for the Content Marketing Institute. 

How did Tom go from a non-writer to a prolific and much-read one? His eBook, '5 (Ridiculously Simple) Ways . . . , ' holds some of his secrets."

Mark Levy, Author of "Accidental Genius: Using Writing to Generate your Best Ideas, Insight, and Content"

“Tom is one of the nicest people you’ll ever meet—if you have the privilege to meet him. And he does sterling work as well. But don’t just take my word for it.

Read this free report and you’ll not just love its tone and content, but learn a lot as well.”

Sean D’Souza, Psychotactics.com

“Anyone who wants to improve their writing needs this e-book. A lot of ebooks are short because they just don’t have much substance to offer. They’re not worth your time (and so are many of the long ones, too, for that matter). Tom’s is short because he’s so good at giving you only what you need to know. 

‘5 (Ridiculously Simple) Ways to Write Faster, Better, Easier’ lives up to its promise by example as well as in the words themselves. Tom used the very same techniques he teaches you to write this book. 

And what’s in here is not just a rehash of the same tired ideas you find coming from people who have suddenly fancied themselves as writing gurus. There are tricks in here I never heard of (like the Writing Funnel) and some I had forgotten about and was glad to be reminded of (like Sporadic Writing).” 

Michael Martine, Blog Alchemist, Remarkablogger.com 


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Saturday
Jan202007

Wired Magazine Features "Director Tom" Blog in Feature Article!

DateSaturday, January 20, 2007 at 08:00PM

wiredmag_logo.gif

Phew...big news, folks!

Clive Thompson, contributing writer for the New York Times Magazine, Wired, Discover and New York magazine, is writing an upcoming feature article for Wired Magazine on "Radical Transparency."

...and the "Director Tom" blog will be part of the feature. Cool.

Inspired by a post on Chris Anderson's blog, Clive's article focuses on the theory that we can accomplish more by being "insanely open" in this hyper-networked world instead of ducking our head in the sand (which gets really messy, btw.)

Chris's concept is not only interesting but one I've come to embrace whole-heartedly.

My interivew with Clive focused on:

1. How my blog is a valuable resource for organizations wanting to work with a seasoned producer/director on their film; for marketing, Human Resources, recruiting, new-hire orientation, raising awareness about an issue, etc.

2. How and why I started blogging .

3. Why my blog is different and unique.

4. How sharing my experiences as a corporate documentary filmmaker helps others create their own unique and authentic video.

5. How each employee's "story" is a "micro-story" for the corporate "story," or "macro-story."

6. The importance of creating communites and how I created mine.

7. Two examples of how organizations use my corporate-image films:
a. Deloitte. Problem: how to stimulate conversations and kick-off a national workshop and campaign regarding Deloitte's "Diversity Initiative." Solution: Produce a documentary featuring four employees telling their "diversity story," inside the office, and at home.

b. The Epilepsy Foundation. Problem: How to overcome ages of myths and misconceptions about epilepsy.
Solution: Produce a series of engaging, hip, cool videos with real kids, real stories, real feelings.

Chris Anderson's theory about the world we live in breaks down into Three Rules:
1. Secrecy is Dead. Anyone anywhere will eventually find out about you.
2. Tap the Hivemind. Open your door and let others contribute to your success.
3. Reputation is Everything. Control your own story...or others will control it for you.

I started this blog as an "experiment." It has gone past the "experimental" stages and is now an integral part of my "voice" and my "brand."

The article can be found in the April issue of Wired and hits the stands at the end of March.

Thanks for your support and I welcome your feedback.

---Tom

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Reader Comments (4)

Very cool Tom! Congratulations! Great to see you getting some well deserved recognition.
January 21, 2007 | Unregistered CommenterPhil Gerbyshak
Congrats on being featured in Wired :-)
January 21, 2007 | Unregistered CommenterLyndon
Wow, that's great. Congrat's on the publicity in Wired.
It's soo true that transparency is critical to businesses, especially online businesses and blogs. It helps build trust, among other things.
January 22, 2007 | Unregistered CommenterMiguel
"Phew...big news, folks!"

I think a few dozen more "Phew"'s is in order!
January 23, 2007 | Unregistered CommenterJV

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