I'm Tom and welcome to my site.

Where Do I Start?
GET YOUR FREE 28-PAGE EBOOK NOW
Want to learn how I went from writing nearly nothing to writing thousands of words a month?

($37 value). Read more here.

Enter your email address here for free updates and your free eBook. (Guaranteed 100% privacy.)


Preview | Powered by FeedBlitz
E-Book Testimonials

"Thomas Clifford has made something useful here. This report will give you some really catchy, useful ideas.

It made me reconsider how I do what I do, so you might give it a look-see, too!" 

Chris Brogan, President, Human Business Works 

"Tom Clifford is by trade a filmmaker. For most of his life, he rarely wrote anything longer than a brief comment in the margin of a script. 

Now, though, he's producing tens of thousands of words a year, first as a Fast Company "Expert Blogger," and then as a writer for the Content Marketing Institute. 

How did Tom go from a non-writer to a prolific and much-read one? His eBook, '5 (Ridiculously Simple) Ways . . . , ' holds some of his secrets."

Mark Levy, Author of "Accidental Genius: Using Writing to Generate your Best Ideas, Insight, and Content"

“Tom is one of the nicest people you’ll ever meet—if you have the privilege to meet him. And he does sterling work as well. But don’t just take my word for it.

Read this free report and you’ll not just love its tone and content, but learn a lot as well.”

Sean D’Souza, Psychotactics.com

“Anyone who wants to improve their writing needs this e-book. A lot of ebooks are short because they just don’t have much substance to offer. They’re not worth your time (and so are many of the long ones, too, for that matter). Tom’s is short because he’s so good at giving you only what you need to know. 

‘5 (Ridiculously Simple) Ways to Write Faster, Better, Easier’ lives up to its promise by example as well as in the words themselves. Tom used the very same techniques he teaches you to write this book. 

And what’s in here is not just a rehash of the same tired ideas you find coming from people who have suddenly fancied themselves as writing gurus. There are tricks in here I never heard of (like the Writing Funnel) and some I had forgotten about and was glad to be reminded of (like Sporadic Writing).” 

Michael Martine, Blog Alchemist, Remarkablogger.com 


« Tom's SpeedLink #10 | Main | How to Create 11 Media Products in 3 Formats from 1 Video Interview »
Monday
Sep072009

Daniel Pink and the New Building Blocks for Engagement

DateMonday, September 7, 2009 at 07:37PM

Daniel Pink, author of the classic "A Whole New Mind," shares remarkable new insights on the surprising science of motivation in his latest TED presentation. (RSS readers click thru).

Pink's theory: "There is a mismatch between what science knows and what business does."

A master storyteller, Pink takes us on an 18-minute journey revealing:

  • Carrot and stick rewards rarely work.
  • "If/then" rewards often destroy creativity
  • The secret to high performance is intrinsically driven- purpose matters

Employee engagement needs a new model and Pink points us to a new reality:

  • Autonomy
  • Mastery
  • Purpose

Are you still using rewards to increase engagement?

It might be time to re-think the model.

---Tom

PS. Hat tip to Mark McGuinness for the video.

AuthorThomas Clifford | CommentPost a Comment |
Print ArticlePrint Article tagged , , in

PrintView Printer Friendly Version

EmailEmail Article to Friend

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.
Author Email (optional):
Author URL (optional):
Post:
 
All HTML will be escaped. Hyperlinks will be created for URLs automatically.
Alert
Comment Moderation Enabled
Hi, it's Tom here. Your comment will not appear until it has been cleared by me. So... 1. Keep it nice. 2. Keep it clean. 3. Keep it on topic. And thanks a lot for stopping by!

Notify me of follow-up comments via email.