Revealed: My (Best) Video Interviewing Secret Ever

After interviewing 1,500+ people on-camera, I've learned how to deal with lots of different interviewing challenges.
And I've learned lots of little secrets to work around those challenges.
But there is one very cool interviewing secret I learned (um, the hard way)
And now, you can use it, too.
Once I discovered this technique, I started using it successfully in every interview from that moment on.
Nowadays, content comes from a variety of sources
If part of your marketing content depends on capturing great material from interviews, then you'll be interested in knowing about this technique.
Head on over to Content Marketing Institute to read my article
"Why Video Interview Content Falls Short (And How to Fix It)."
While you're there, feel free to add your comments, "like" it or tweet it.
Thank you.
---Tom
P.S. I almost forgot.
You can use this technique in your audio and print interviews, as well.
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