Thomas Clifford | B2B Content Marketing Copywriter (for Professional Services)

People talk like people. Does your business?

Where Do I Start?

GET YOUR FREE 28-PAGE EBOOK NOW

E-Book Testimonials

"Thomas Clifford has made something useful here. This report will give you some really catchy, useful ideas.

It made me reconsider how I do what I do, so you might give it a look-see, too!"

Chris Brogan, President, Human Business Works

"Tom Clifford is by trade a filmmaker. For most of his life, he rarely wrote anything longer than a brief comment in the margin of a script.

Now, though, he's producing tens of thousands of words a year, first as a Fast Company "Expert Blogger," and then as a writer for the Content Marketing Institute.

How did Tom go from a non-writer to a prolific and much-read one? His eBook, '5 (Ridiculously Simple) Ways . . . , ' holds some of his secrets."

Mark Levy, Author of "Accidental Genius: Using Writing to Generate your Best Ideas, Insight, and Content"

“Tom is one of the nicest people you’ll ever meet—if you have the privilege to meet him. And he does sterling work as well. But don’t just take my word for it.

Read this free report and you’ll not just love its tone and content, but learn a lot as well.”

Sean D’Souza, Psychotactics.com

“Anyone who wants to improve their writing needs this e-book. A lot of ebooks are short because they just don’t have much substance to offer. They’re not worth your time (and so are many of the long ones, too, for that matter). Tom’s is short because he’s so good at giving you only what you need to know.

‘5 (Ridiculously Simple) Ways to Write Faster, Better, Easier’ lives up to its promise by example as well as in the words themselves. Tom used the very same techniques he teaches you to write this book.

And what’s in here is not just a rehash of the same tired ideas you find coming from people who have suddenly fancied themselves as writing gurus. There are tricks in here I never heard of (like the Writing Funnel) and some I had forgotten about and was glad to be reminded of (like Sporadic Writing).”

Michael Martine, Blog Alchemist, Remarkablogger.com

Entries in hustream conversations engagement (1)

Tuesday

Oct052010

Conversational Video: Increasing Viewer Engagement

Tuesday, October 5, 2010 at 07:10PM

Quite by accident (thanks to Twitter), I bumped into Nick Kellet, CMO and Product Strategist at HuStream.

Long story short: we had a marvelous phone conversation which inspired Nick to write an interesting riff on What’s conversation? Who’s listening? And why the voice in your head?

I also shared with Nick this idea I've been noodling on for a while called, "second story."

What is "second story?"

Well, the "first story" is the story in front of us; the obvious.

The "second story" is the story we begin telling ourselves after the first story. I think this is an area where engagement can really be developed.

HuStream is doing some cool things when it comes to viewer engagement, video and conversation.

If you have a minute, check out HuStream and Nick's article.

You'll be looking into a crystal ball.

Thomas Clifford

Email Article

Permalink |